Glossario - l

LEVE DI MARKETING

Details
Parent Category: Glossario ICT e Marketing
Category: l

Le quattro variabili fondamentali sulle quali si deve decidere per impostare la strategia di mercato relativa ad un prodotto/servizio.

Esse sono:

  • il prodotto,
  • il prezzo,
  • la promozione,
  • la distribuzione.

This website uses cookies to manage authentication, navigation, and other functions. By using our website, you agree that we can place these types of cookies on your device.

View Privacy Policy

You have declined cookies. This decision can be reversed.

You have allowed cookies to be placed on your computer. This decision can be reversed.